Diffusion of Innovations
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چکیده
Upon returning to the U.S., author Singhal’s Google search revealed the following: In January 2001, the impeachment trial against President Estrada was halted by senators who supported him. Within minutes, using cell phones, the opposition leaders broadcast a text message “Go 2EDSA. Wear blck” to folks on their telephone lists. The recipients, in turn, forwarded the message to others. The electronic ripples led the military to withdraw support, and the government fell without a shot being fired.
منابع مشابه
Punctuated Equilibrium Theory and the Diffusion of Innovations
This article builds on punctuated equilibrium theory to evaluate the diffusion of public policy innovations in the United States. The article argues that punctuated equilibrium theory provides a unifying framework for understating three mechanisms leading to the diffusion of innovations: gradual policy diffusion driven by incremental policy emulation, rapid state-to-state diffusion driven by po...
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heory on the diffusion of innovations has been used to study the spread of new ideas and practices for over 50 years in a wide variety of settings. Most studies have been retrospective, and most have neglected to collect information on interpersonal communication networks. In addition, few have attempted to use the lessons from diffusion research to accelerate the diffusion of innovations. This...
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Getting innovations adopted is often difficult. Not because they lack obvious advantages, but because of the complex nature of the adoption and diffusion process. If everyone included in their strategy, the six elements of the ‘innovation diffusion mix’ identified in this study, adoption and diffusion would be much easier. Résumé: Faire adopter des innovations est souvent difficile. Non parce q...
متن کاملA Longitudinal Study of Herd Behavior in the Adoption and Continued Use of Technology
Study Area Definition of Herd Behavior or Similar Concepts Major Findings Abrahamson 1991 The diffusion of innovations across organizations Organizations imitate others when adopting innovations. Organizations may imitate each other when adopting innovations as fads or fashions. As a result, technologically inefficient innovations may diffuse among organizations and technologically efficient on...
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تاریخ انتشار 2007